Magazine Design

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Print v Digital Magazines. Why Print First?

If you are not repurposing your print files for your digital version, then kudos to you! Your extra investment is likely serving your readers well. But it does mean that you need to design once for print, then design once for digital. (And in some cases more than once for digital.) I have an issue [...]

9 Steps To Determine If Your Publication Needs A Redesign

Why is the ‘r-word’ being uttered, who first brought it up? Did it come from the publisher or the publication’s social media manager? Are the reasons compelling enough to look deeper into whether this is the right next step? Take this fast quiz and see what you think. (And, if the answer to a redesign [...]

Read This Before You Buy Stock Images

We all know to grab codes before buying shoes, or most anything online, but it also applies to online purchases of professional products and services. Did you know that you can use discount codes for stock photo purchases? Yep, companies like iStock or Shutterstock offer discount codes. Before you buy online search istock discount code, [...]

Mantras Keep Magazine Stakeholders Focused

Writing a media kit sometimes turns your attentions back to your publication and your year-round marketing needs. Here is one example of how properly defining your magazine can help your media kit perform better. Mantra Do you have a statement of purpose? You know that short, keyword-rich* statement that says: “We” do (what) for (who) [...]

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